Dipsea: Brand Voice & Copywriting

Listen, light yourself up

Dipsea is a first-of-its-kind audio-erotica platform. As their first brand copywriter, I worked closely with the co-founders to shape the public voice of the company. From social copy to paid ads, marketing emails, and blog content—I helped to establish Dipsea as a sensual, witty thought leader in the sexual wellness space.

In addition to paid and organic marketing, website, and social work, I also wrote UX/UI copy and helped to create a successful push notifications strategy.

Email marketing

After downloading Dipsea, we wanted to welcome members and make sure they felt safe in a new experience. The onboarding campaign helped them get comfortable, and our newsletter helped to establish Dipsea as their go-to resource for sexual wellness. You can view the full onboarding campaign here and additional newsletters here.

Onboarding & Engagement quizzes

Onboarding and engagement quizzes were designed to pull listeners deeper into the Dipseaverse and help them settle in and get comfortable. Sexy, informative, and appropriate—like dipping a toe in the water before you dive all the way in. Check out the full engagement quiz here.

SEO Blog Writing & Management

Content needs to perform well, but it also needs to feel human and purposeful. Overseeing the Dipsea blog, I both wrote and commissioned SEO-optimized blog content that drove traffic and engagement and helped to establish Dipsea as a leading voice in sexual wellness. You can view the blog here.